Winter Wonderland

We believe in the power of storytelling through design. Our recent collaboration with Event Studio K (ESK) for the Q4 2024 Editorial Styled Shoot showcases how we transform a simple concept into a visually stunning experience. When Karla Eifler from ESK approached us with the idea of a Christmas-themed wedding in a modern hotel, we saw an opportunity to create something truly extraordinary.

The Timeless Impress Approach

As the creative force behind Timeless Impress, I took this seed of an idea and nurtured it into a fully-fledged concept: "Tropical Frost: A Contemporary Winter Wonderland." Our team's ethos revolves around crafting cohesive, curated experiences that go far beyond traditional stationery.

Color Palette and Mood Board: The heart of our design process began with a carefully curated color palette centered around Winter Sky (#607E98), Evergreen Forest (#2D432C), and Glistening Frost (Metallic Silver). This palette formed the foundation of our comprehensive mood board, which served as a visual guide for all collaborators.

Collaborative Vision: Our mood board was the key to unifying the vision across all vendors. It detailed everything from the color scheme to critical design elements like the Nutcracker and monochromatic balloon installation, ensuring a cohesive final product while allowing each collaborator's unique touch to shine.

Paper Goods: The Storytellers

At Timeless Impress, we don't just create stationery; we craft the first chapter of an event's story. For this styled shoot, our paper goods were designed to hint at the winter wonderland theme without giving everything away.

Design Philosophy: We chose a sleek color palette within our main scheme, including Frosty Champagne, Icy Lake Blue, Snowfall, Silver Snowfall, and Glistening Frost. The sophisticated embossing of roses added a tactile element, elevating the entire suite.

Storytelling Through Design: Each piece was thoughtfully created to connect with elements of the event:

The invitation envelope mirrored the bridal gown's neckline and the groom's jacket color.

The details package incorporated colors and textures that would appear on the wedding day.

The hand-embossed menu at the table setting echoed the wedding invitation, creating a full-circle moment for guests.

Sustainability: A Core Value

Sustainability is at the heart of the Timeless Impress ethos. For this styled shoot, we implemented several eco-friendly practices:

• Use of recycled and recyclable papers and inks

• Handcrafting in-studio to reduce carbon footprint

• Employing a sustainable digital mock-up process

• Collaborating with vendors who repurpose materials, such as florists who reuse flowers

  
  

The Timeless Impress Impact

Our role extended far beyond creating beautiful paper goods. We were instrumental in:

Concept Development: Transforming a broad idea into a cohesive theme that blended tropical Naples charm with sophisticated winter aesthetics.

Color Curation: Developing a unique color palette that reflected the personality and concept of the theme, setting the tone for all design elements.

Visual Storytelling: Crafting a narrative through our designs that began with the invitation and culminated in the event decor

Collaborative Leadership: Using our mood board to guide and inspire all vendors, ensuring a unified vision while celebrating individual creativity.

Sustainable Innovation: Demonstrating that luxury and eco-consciousness can coexist beautifully in event design.

The result was a breathtaking winter wonderland in the heart of tropical Naples, Florida. Our paper goods, from invitations to menus, told the story of Ana-Maria and Sergiu's Eastern European roots blending with their new Florida home. Each element we designed served as a thread, weaving together the couple's personal narrative with the event's aesthetic, creating an unforgettable experience for all involved.

We don't just participate in events; we help shape them from concept to execution. Our commitment to innovative design, storytelling, and sustainability ensures that each project we undertake is not just visually stunning, but also meaningful and environmentally conscious. This "Tropical Frost" styled shoot is a testament to our ability to bring creative visions to life, crafting experiences that resonate long after the event has ended.

Meet the Wonderful Team:

Naples Wedding & Event Planner: @naplespartyplanner

Venue: @achotelnaples5thavenue

Photo/Video/Content Creator: @angelinaphotography239

Baker/Artist: @crocuskek

Balloon Decor: @marcysballoondecor

Florist Designer: @laroseflb

Beauty Salon/Spa: @pamperedimage

Tabletops Rentals: @taylorrentalnaples

Paper Goods: @timeless.impress

Bride Attire: @somethingbridalswfl

Groom Attire: @thetuxxman

Bride/Model: @anamariaaurica